After reading “The ‘six sins of greenwashing’: A study of environmental claims in North American markets,”
discuss the tension between business’s interests in maximizing profits
and the public’s interest in receiving complete, truthful, and
non-misleading information about products that they purchase. From a
business perspective, what are the dangers of greenwashing? If you were a
marketing executive, would you have a policy against greenwashing? Why
or why not?Guided Response:
Respond to at least two of your fellow students’ posts in a substantive manner. Agree or disagree with your classmate’s position concerning having a
policy against greenwashing. Defend your position by using information
from the week’s readings or the readings related to governmental
regulation.Carefully review the Discussion Forum Grading Rubric for the criteria that will be used to evaluate this Discussion Thread. reference page also

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